The Impact of Strategic Intelligence in the Marketing of University Service

M. A. Brissem, D. Jamal, A. D. Suleiman
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Abstract

     The current research joins between two basic alternatives that have a great importance in the strategic and marketing field which are (the strategic intelligence, marketing university service). The two researchers seek to recognize the scope of influence of strategic intelligence elements in marketing university service of AL-Rafidain AL-Jamia College the research was applied on sample of 34 responders.      To reach to the aim of research and select of its hypotheses the stoical program (SPSS) was used. The research reached to set of important conclusions which are: There is a relation of influence of the strategic intelligence in marketing university service as well as the research reached to set of recommendations among them. Give great importance to the strategic intelligence as one of the subjects that contributed in success of organizations and inter prices especially the educational ones.                  
战略情报在高校服务营销中的作用
目前的研究将战略情报、营销大学服务这两个在战略营销领域具有重要意义的基本选择联系在一起。两位研究者试图认识战略情报要素在AL-Rafidain AL-Jamia学院市场营销大学服务中的影响范围,研究应用于34名应答者的样本。为了达到研究目的和假设的选择,使用了斯多葛程序(SPSS)。本研究得出了一系列重要的结论,即:战略情报对市场营销大学服务的影响存在一定的关系,以及研究得出的一系列建议。战略情报是影响企业、企业尤其是教育企业成功的重要因素之一。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
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