E. Maslowska, S. Kim, E. Malthouse, Vijay Viswanathan
{"title":"Online reviews as customers’ dialogues with and about brands","authors":"E. Maslowska, S. Kim, E. Malthouse, Vijay Viswanathan","doi":"10.4337/9781788114899.00010","DOIUrl":null,"url":null,"abstract":"","PeriodicalId":409948,"journal":{"name":"Handbook of Research on Customer Engagement","volume":"34 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2019-11-11","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"3","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Handbook of Research on Customer Engagement","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.4337/9781788114899.00010","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}