Algorithm for Optimization of Advertising Space

Abstract

Advertising is a critical process for promoting both products and services in trade. And most of the fluctuations in advertising revenue originate from fluctuations in the volume of advertising space sold.So far,experts usually use FCFS(First Come First Serve) principle to provide hirer with service.But FCFS couldn't control waiting time of maintenance.According to linear material cutting model,this article details how advertising space select hirer.It aims at minimizing waiting time of maintenance in a set span of time. It also provides actual operation method for the model solving.Finally,it gives the extention of model and the way to rule out the assumption of model.