A Study on the Setting of Business English Curriculum based on the Analysis of the Market Demand

Abstract

The transformation of undergraduate colleges and universities has a huge research significance. However, in the process of transformation, the dilemma of some talent training models is gradually exposed. For example, the mechanism of running a school is backward, the teaching staff is not suitable for teaching reform, the construction of teaching materials is not suitable for the cultivation of applied talents, and the specialty setting is unreasonable. Taking Talent International College Guangxi as an example, this paper studies the research plan of business English major curriculum design based on market demand analysis under the background of college transformation, and suggests a preliminary research scheme.