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Positive Mood and Self-Control: Focusing on the Roles of AE/AR Mechanism and Product Information

The Korean Journal of Consumer and Advertising Psychology Pub Date : 2017-08-01 DOI:10.21074/kjlcap.2017.18.3.511
유동호, Jieunlee
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积极情绪与自我控制:关注AE/AR机制和产品信息的作用
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The Korean Journal of Consumer and Advertising Psychology
The Korean Journal of Consumer and Advertising Psychology
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