{"title":"Developing Successful Global Strategies for Marketing Luxury Brands","authors":"F. Mosca, C. Casalegno, Gallotti Rosalia","doi":"10.4018/978-1-7998-5882-9","DOIUrl":null,"url":null,"abstract":"","PeriodicalId":189328,"journal":{"name":"Advances in Marketing, Customer Relationship Management, and E-Services","volume":"21 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2021-03-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"1","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Advances in Marketing, Customer Relationship Management, and E-Services","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.4018/978-1-7998-5882-9","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}