Trends in the development of book printing and book distribution in the world's leading countries through the lens of reading problems

Larуsa Tatarinova
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Abstract

The features of book distribution systems in different countries of the world are investigated. The role of book clubs and book chains in the way of a book to its reader is revealed. The leading role of the state support for book publishing is outlined. Factors of state support for book publishing and book distribution, such as creating reading development programs, facilitating the opening of new bookstores, organizing book fairs, exhibitions, festivals and other events to support the book, establishing literary prizes and competitions, replenishing library funds, protecting copyright, have been identified. Possibilities of introduction of experience of leading countries of the world (in particular Canada) in support of book publishing and book distribution industry, such as granting of preferential credits, influence on book pricing, introduction of a "fixed" price during book realization, are investigated. The media habits of the inhabitants of different countries of the world have been researched, it has been found out how much time a person spends watching TV programs, listening to music on the radio, reading. Although in the modern world, residents are spending less and less time on the book, preferring other types of entertainment and leisure, the books are no less printable, book publishing remains a large business, valued at $ 151 billion and generating more than cinema, magazines, video games and music. In an effort to survive, book publishers are united in media conglomerates, most of their profits are from book sales. The readers' preferences been investigated. The competitiveness of paper and e-books has been investigated too. The advantages of paper books over e-books have been proved. Research shows that e-books are growing in popularity, but growth has slowed slightly since 2016. It is emphasized that paper books are the basis of reader's attention and demand.
通过阅读问题的视角,分析世界主要国家图书印刷和图书发行的发展趋势
考察了世界各国图书发行制度的特点。书俱乐部和连锁书店的作用在书的方式,它的读者揭示。概述了国家对图书出版支持的主导作用。确定了制定阅读发展规划、促进新书店开业、组织书展、书节等支持图书的活动、设立文学奖项和竞赛、补充图书馆经费、保护版权等国家支持图书出版发行的因素。研究了有无可能引进世界主要国家(特别是加拿大)在支持图书出版和图书发行行业方面的经验,例如给予优惠信贷、影响图书定价、在图书发行过程中实行"固定"价格。世界上不同国家的居民的媒体习惯已经被研究过了,人们已经发现了一个人花多少时间看电视节目,听广播音乐,阅读。尽管在现代社会,人们花在读书上的时间越来越少,更喜欢其他类型的娱乐和休闲,但书籍的可印刷性并没有减少,图书出版仍然是一项庞大的业务,价值1510亿美元,比电影、杂志、视频游戏和音乐产生的收入还要多。为了生存,图书出版商联合成传媒集团,它们的大部分利润来自图书销售。调查了读者的偏好。纸质书和电子书的竞争力也被调查过。纸质书比电子书的优点已经被证明了。研究表明,电子书越来越受欢迎,但自2016年以来增长略有放缓。强调纸质书是读者注意力和需求的基础。
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