Entrepreneurial Orientation and Business Growth

Handbook of Research on Strategies and Interventions to Mitigate COVID-19 Impact on SMEs Pub Date : 1900-01-01 DOI:10.4018/978-1-7998-7436-2.CH011

M. Mashingaidze, M. Bomani, E. Derera

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引用次数: 1

Abstract

The chapter investigated the influence of the entrepreneurial orientation dimensions (i.e., risk-taking, innovativeness, and proactiveness) on SME growth in Masvingo, Zimbabwe. A quantitative research approach using a structured questionnaire was adopted for gathering data. A simple random technique was employed to identify the respondents from the urban area of Masvingo. Descriptive statistics and multiple regression analysis were utilised for data analysis. The results showed that risk-taking and proactiveness have a significant positive impact on business growth while innovativeness had an insignificant negative effect on SMEs' business growth. The chapter recommends more effective training programmes on entrepreneurial orientation and entrepreneurship before providing financial assistance. Furthermore, SMEs should focus on innovation to gain high financial returns. Future research could focus on the mediating variables between entrepreneurial orientation and business growth relationships within and beyond the COVID-19 pandemic.

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创业导向与企业成长

本章研究了创业取向维度(即冒险、创新和主动性)对津巴布韦马斯温戈中小企业成长的影响。采用结构化问卷的定量研究方法收集数据。采用一种简单的随机技术来确定来自马斯温戈市区的受访者。数据分析采用描述性统计和多元回归分析。结果表明，风险承担和主动性对企业成长有显著的正向影响，而创新对企业成长的负向影响不显著。本章建议在提供财政援助之前，进行更有效的企业导向和企业家精神培训方案。此外，中小企业应注重创新，以获得较高的财务回报。未来的研究可以集中在COVID-19大流行内外创业导向与业务增长关系之间的中介变量上。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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Handbook of Research on Strategies and Interventions to Mitigate COVID-19 Impact on SMEs

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