Co-creation model for traditional artisans in the current creative environment

Abstract

Our goal was to develop a co-creation model that might empower cognitive fixedness of traditional artisans. First, we studied two prior studies on cognitive modeling; Study (a) demonstrated that abilities to capture and utilize stimuli during extreme levels of cognitive fixedness may lead to unconventional ways of thinking, thus, it requires participatory works. Likewise, Study (b) explained a cognitive modelling of creative knowledge work also requires various actors contribute knowledge facilitated by the participatory support system. Next, a model of Study (b) was adapted by considering experiences from Study (a). This result may serve as the basis for the development of co-creation model. Ultimately, this adapted model hopes to be a co-creation model of creative knowledge work that applicable in design training program for traditional artisans to overcome their cognitive fixedness.