{"title":"A Model Based on Java regarding the Application of Visual Identity Elements in Apparel Design","authors":"L. Li, Yezhe Wu, Xiaogang Liu","doi":"10.1109/CISE.2010.5677215","DOIUrl":null,"url":null,"abstract":"A strong apparel brand must possess a clear and impressive visual identity. Product and brand homogeneities are two common problems existing in Chinese domestic clothing industry. The popular fast fashion requires the apparel industry react rapidly to the market and provide products which not only satisfy the needs of customers but also impress them the brand. This paper is going to discuss a model based on Java, which demonstrates how visual identity elements are applied in some apparel design step. The purpose of this paper is to make the application of visual identity elements in apparel design more rapid and accurate and to help the apparel industry shorten the designing process and strengthen the brand image.","PeriodicalId":232832,"journal":{"name":"2010 International Conference on Computational Intelligence and Software Engineering","volume":"2 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2010-12-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"2010 International Conference on Computational Intelligence and Software Engineering","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1109/CISE.2010.5677215","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
引用次数: 0
Abstract
A strong apparel brand must possess a clear and impressive visual identity. Product and brand homogeneities are two common problems existing in Chinese domestic clothing industry. The popular fast fashion requires the apparel industry react rapidly to the market and provide products which not only satisfy the needs of customers but also impress them the brand. This paper is going to discuss a model based on Java, which demonstrates how visual identity elements are applied in some apparel design step. The purpose of this paper is to make the application of visual identity elements in apparel design more rapid and accurate and to help the apparel industry shorten the designing process and strengthen the brand image.