Research on the Relationship between Tourism Logistics Service Quality and Operators' Satisfaction

Chuling Chen
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Abstract

The theoretical research of tourism logistics service is relatively lagging behind, and the lack of systematic method analysis is not conducive to the further development of tourism logistics. In order to explore the relationship between tourism logistics service quality and its constituent dimensions and operator satisfaction of tourism destination, this study constructs a structural model framework between service quality, consumer emotion, consumer cognition and operator satisfaction, collects data by questionnaire survey and conducts empirical research.
旅游物流服务质量与经营者满意度的关系研究
旅游物流服务的理论研究相对滞后,缺乏系统的方法分析,不利于旅游物流的进一步发展。为了探究旅游物流服务质量及其构成维度与旅游目的地经营者满意度之间的关系,本研究构建了服务质量、消费者情感、消费者认知与经营者满意度之间的结构模型框架,采用问卷调查的方式收集数据并进行实证研究。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
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