{"title":"Communication Performance Model in the Context of Social Communication Technology","authors":"Qingfei Min, Yuan Li","doi":"10.1109/ICMECG.2012.38","DOIUrl":null,"url":null,"abstract":"Media have always been an important factor affecting communication. However, what kind of media can best improve communication performance is still to be answered. Based on Media Synchronicity Theory and Structural Holes Theory, a communication performance model, simultaneously considering people, media and task factors, is proposed. Besides traditional media, this study also take a new kind of media into account, social communication technologies(SCT). We argue it to be a completely different communication technology than others and have unique and multiple effects on communication process.","PeriodicalId":276201,"journal":{"name":"2012 International Conference on Management of e-Commerce and e-Government","volume":"73 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2012-10-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"3","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"2012 International Conference on Management of e-Commerce and e-Government","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1109/ICMECG.2012.38","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
引用次数: 3
Abstract
Media have always been an important factor affecting communication. However, what kind of media can best improve communication performance is still to be answered. Based on Media Synchronicity Theory and Structural Holes Theory, a communication performance model, simultaneously considering people, media and task factors, is proposed. Besides traditional media, this study also take a new kind of media into account, social communication technologies(SCT). We argue it to be a completely different communication technology than others and have unique and multiple effects on communication process.