A Study on Benefit Evaluation of Recreational Resource by Developing Ecotourism in Tropical Islands

Han-Shen Chen
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Abstract

Although sustainable ecotourism has been developing for years, most people still travel purely for sightseeing, not ecotourism. The study applied Contingent Valuation Method (CVM) to analyze the non-use economical benefits of the ecological resource on the Lanyu from the very first of this research, and then applied the SWOT analysis to develop the strategies on Ecotourism. Finally, the research applied the Analytic Hierarchy Process (AHP) to evaluate the strategies and provide the basis of the priority actions to policymaker. The results of this study included: (1) the research indicated that the visitors were willing to pay 785.558 NT dollars per year per person for the resource conservation on Lanyu. The total economical benefits are 45,051,751 NT dollars and this datum also could regard as the funds of ecological conservation applying from the government. (2) The strategies of ecotourism in the future are in sequence: (i) invite the professionals to set up the plans of conservation and integration on Lanyu; (ii) set up the visitor center, offer the interpreter and exhibit the agricultural products; (iii) proceed the control of carrying capacity for the sustainable development on ecology industry; (iv) build the exclusive exhibition and website to display the database of ecological conservation; (v) found the authority institution.
热带岛屿开发生态旅游游憩资源效益评价研究
虽然可持续生态旅游已经发展多年,但大多数人仍然纯粹是为了观光而不是生态旅游。本研究首先运用条件价值法(CVM)对兰屿生态资源的非利用经济效益进行了分析,然后运用SWOT分析法制定了兰屿生态旅游的发展策略。最后,运用层次分析法(AHP)对战略进行评价,为决策者提供优先行动的依据。研究结果显示:(1)游客对兰屿资源保育的年人均消费意愿为785.558元。总经济效益为新台币45,051,751元,此数据也可视为政府申请生态保育经费。(2)未来生态旅游的发展策略依次为:(1)邀请专业人士制定兰屿保护与整合规划;(二)设立游客中心,提供翻译和农产品展示;(三)对生态产业的可持续发展进行承载力控制;(四)建立生态保护数据库专用展览和网站;(五)找到权威机构。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
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