{"title":"The Effect of Mental Simulation on Product Evaluation: Moderating Role of Involvement and Need for Cognition","authors":"Eun-Jeoung Nam, Jihye Park","doi":"10.46775/jgbr.2021.33.2.01","DOIUrl":null,"url":null,"abstract":"","PeriodicalId":180402,"journal":{"name":"Institute of Global Business Research","volume":"1 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2021-12-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Institute of Global Business Research","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.46775/jgbr.2021.33.2.01","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}