Effectively Communicating the EMC Message in Design Teams

Abstract

This paper looks at the problem of analyzing the effectiveness of an EMC Engineer’s relational communications in a chaotic design team, while hurtling to the product finish line. EMC engineers are relational communications challenged early in their careers by the knowledge/Experience gap and cognitive dissonance dilemma between products ideally designed for functionality vs. products ideally designed for [1]. This conflict and use of persuasive rhetoric must be resolved during the development process to achieve a balanced design respecting and optimizing both functionality and EMC. As the EMC engineer progresses through their career, they must develop the necessary EMC persuasion skills and understand how to identify and build EMC/group-cohesion in the different teams they participate in. The paper will explore and identify cognitive dissonance barriers to success seen in the various different project team structures and members make-up often encountered.