Factors influencing the perception of drinking water

Abstract

Drinking water represents one of the basic needs of the human body, and it is necessary for its normal functioning. Many factors have impact on perception of drinking water quality and safety. But, opinions about their individual importance are conflicting. Level of customers' education has impact on perception of drinking water safety. Fear of potential health risk and consumers' origin affect the selection of the type of drinking water. Certainly, demographic characteristics such as gender and age are important. Very significant role in the perception of drinking water quality and safety have its organoleptic properties. The presence of chemicals in drinking water and information obtained by family and friends are also important. On perception of drinking water properties nutritional status and the level of family income have significant impact. Scientific investigations and their results have outstanding significance in determination of standards of safety and quality of drinking water. But, opinions and attitudes of consumers should be taken into account, as well as factors they consider and observe as important.