Harnessing the Power of Words to Address the COVID-19 Crisis.

IF 3.2 3区管理学 Q1 PUBLIC ADMINISTRATION

Administration & Society Pub Date : 2023-02-01 DOI:10.1177/00953997221133498

Katherine Farrow, Gilles Grolleau, Naoufel Mzoughi

引用次数: 0

Abstract

Behavioral public administration theory suggests that seemingly irrelevant word choice manipulations can influence behavior. We contend that the power of words has frequently been overlooked in the COVID-19 crisis. Given that most decisions mobilize System 1 cognition, words can be an important tool in pursuing socially-desirable outcomes. Beyond their substantive content, words choice matters because language operates largely via automatic processes. Based on findings from this literature, words can be harnessed to induce behavioral change aligned with public health objectives. We elucidate several mechanisms through which these effects are likely to occur and suggests concrete applications to the COVID-19 crisis.

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利用文字的力量应对COVID-19危机。

行为公共管理理论认为，看似无关的词语选择操纵可以影响行为。我们认为，在2019冠状病毒病危机中，言语的力量经常被忽视。考虑到大多数决定都调动了系统1的认知，语言可以成为追求社会理想结果的重要工具。除了它们的实质内容之外，词语的选择也很重要，因为语言在很大程度上是通过自动过程运作的。根据这些文献的发现，可以利用文字来诱导符合公共卫生目标的行为改变。我们阐明了这些影响可能发生的几种机制，并提出了在COVID-19危机中的具体应用。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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来源期刊

Administration & Society PUBLIC ADMINISTRATION-

CiteScore

4.50

自引率

4.30%

发文量

期刊介绍： Administration & Society seeks to further the understanding of public and human service organizations, their administrative processes, and their effect on society. The journal publishes empirically oriented research reports and theoretically specific articles that synthesize or contribute to the advancement of understanding and explanation in these fields. Of particular interest are (1) studies that analyze the effects of the introduction of administrative strategies, programs, change interventions, and training; and (2) studies of intergroup, interorganizational, and organization-environment relationships and policy processes.