{"title":"Has Covid-19 permanently changed online purchasing behavior?","authors":"Hiroyasu Inoue, Yasuyuki Todo","doi":"10.1140/epjds/s13688-022-00375-1","DOIUrl":null,"url":null,"abstract":"<p><p>This study examines how the COVID-19 pandemic has affected online purchasing behavior using data from a major online shopping platform in Japan. We focus on the effect of two measures of the pandemic, i.e., the number of positive COVID-19 cases and state declarations of emergency to mitigate the pandemic. We find that both measures promoted online purchases at the beginning of the pandemic, but in later periods, their effect faded. In addition, online purchases returned to normal after states of emergency ended, and the overall time trend in online purchases excluding the effects of the two measures was stable during the first two years of the pandemic. These results suggest that the effect of the pandemic on online purchasing behavior is temporary and will not persist after the pandemic.</p><p><strong>Supplementary information: </strong>The online version contains supplementary material available at 10.1140/epjds/s13688-022-00375-1.</p>","PeriodicalId":11887,"journal":{"name":"EPJ Data Science","volume":"12 1","pages":"1"},"PeriodicalIF":3.0000,"publicationDate":"2023-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9841963/pdf/","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"EPJ Data Science","FirstCategoryId":"94","ListUrlMain":"https://doi.org/10.1140/epjds/s13688-022-00375-1","RegionNum":2,"RegionCategory":"计算机科学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"2023/1/16 0:00:00","PubModel":"Epub","JCR":"Q1","JCRName":"MATHEMATICS, INTERDISCIPLINARY APPLICATIONS","Score":null,"Total":0}
引用次数: 0
Abstract
This study examines how the COVID-19 pandemic has affected online purchasing behavior using data from a major online shopping platform in Japan. We focus on the effect of two measures of the pandemic, i.e., the number of positive COVID-19 cases and state declarations of emergency to mitigate the pandemic. We find that both measures promoted online purchases at the beginning of the pandemic, but in later periods, their effect faded. In addition, online purchases returned to normal after states of emergency ended, and the overall time trend in online purchases excluding the effects of the two measures was stable during the first two years of the pandemic. These results suggest that the effect of the pandemic on online purchasing behavior is temporary and will not persist after the pandemic.
Supplementary information: The online version contains supplementary material available at 10.1140/epjds/s13688-022-00375-1.
期刊介绍:
EPJ Data Science covers a broad range of research areas and applications and particularly encourages contributions from techno-socio-economic systems, where it comprises those research lines that now regard the digital “tracks” of human beings as first-order objects for scientific investigation. Topics include, but are not limited to, human behavior, social interaction (including animal societies), economic and financial systems, management and business networks, socio-technical infrastructure, health and environmental systems, the science of science, as well as general risk and crisis scenario forecasting up to and including policy advice.