International Review on Public and Nonprofit Marketing

International Review on Public and Nonprofit Marketing
影响因子:
1.8
ISSN:
print: 1865-1984
on-line: 1865-1992
研究领域:
BUSINESS
自引率:
23.50%
Gold OA文章占比:
25.00%
原创研究文献占比:
93.75%
SCI收录类型:
Emerging Sources Citation Index (ESCI) || Scopus (CiteScore)
期刊介绍英文:
The International Review on Public and Nonprofit Marketing, an international scientific journal, publishes English-language articles and case reports in the field of public and nonprofit marketing and closely related disciplines. Relevant doctoral thesis reviews and book reviews are also welcome. The main objective of the Review is to foster the study of marketing topics from an interdisciplinary perspective and provide a forum for researchers interested in examining these issues from practical and theoretical viewpoints. Establishing a common vocabulary with which to discuss methods, procedures, results and experiences will improve the exchange of ideas between participants of varied backgrounds. To be accessible to a diverse community of academics and professionals, the Review will only accept articles that display strict scientific rigor and excellent expository clarity. First-rate scientific quality is guaranteed by a large editorial board composed of internationally recognized experts from prestigious academic and research institutions. Papers submitted for publication are evaluated through a double blind refereeing process. Manuscripts should not exceed 20 pages (450 words per page). This page limit includes all figures, tables, appendices and references. Officially cited as: Int Rev Public Nonprofit Mark
CiteScore:
CiteScoreSJRSNIPCiteScore排名
3.80.5081.020
学科
排名
百分位
大类:Economics, Econometrics and Finance
小类:Economics and Econometrics
237 / 716
66%
大类:Business, Management and Accounting
小类:Marketing
109 / 210
48%
发文信息
WOS期刊分区
学科分类
Q3BUSINESS
历年影响因子
2022年1.7000
2023年1.8000
历年发表
2012年14
2013年16
2014年16
2015年23
2016年23
2017年20
2018年26
2019年24
2020年29
2021年56
2022年26
投稿信息
出版周期:
4 issues per year
出版国家(地区):
Germany
初审时长:
19 days
出版商:
Springer Nature

International Review on Public and Nonprofit Marketing - 最新文献

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Rendering misery or selling hope? The mechanism of imagery contrast effect in charitable appeal

Pub Date : 2024-08-13 DOI: 10.1007/s12208-024-00414-9 Han Wang, Chundong Zheng, Jiehang Song, Yanru Tang
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