Health Marketing Quarterly

Health Marketing Quarterly
影响因子:
1.8
ISSN:
print: 0735-9683
on-line: 1545-0864
研究领域:
Health Professions-Health Professions (all)
Gold OA文章占比:
0.00%
原创研究文献占比:
0.00%
SCI收录类型:
Scopus (CiteScore)
期刊介绍英文:
Health Marketing Quarterly is directed at academicians and practitioners who are concerned with the concepts, practice, and research of health care marketing in today"s complex environment. The journal addresses important contemporary issues in the use of marketing by health care organizations like hospitals, individual practitioners, and public health care organizations. This includes the use of marketing to promote, position, deter, enhance health care organizations/issues, and the development of the marketing literature on both a conceptual and empirical basis.
CiteScore:
CiteScoreSJRSNIPCiteScore排名
2.10.3110.368
学科
排名
百分位
大类:Health Professions
小类:General Health Professions
11 / 21
50%
大类:Business, Management and Accounting
小类:Marketing
138 / 210
34%
发文信息
WOS期刊分区
学科分类
Q3BUSINESS
Q3HEALTH POLICY & SERVICES
历年影响因子
2024年1.6000
2025年1.8000
历年发表
2012年24
2013年26
2014年26
2015年25
2016年29
2017年20
2018年18
2019年24
2020年22
2021年45
2022年17
投稿信息
出版国家(地区):
United States
出版商:
Taylor & Francis

Health Marketing Quarterly - 最新文献

Dialogic communication and audience engagement in Hispanic health marketing on X: A computational analysis.

Pub Date : 2026-10-14 DOI: 10.1080/07359683.2026.2742766 Yangzhi Nicole Jiang, Seon-Woo Kim, Myoung-Gi Chon

Design and results of the promotional campaign for the "Understanding pre-exposure prophylaxis modalities for HIV prevention in European communities" (PROTECT) survey.

Pub Date : 2026-09-24 DOI: 10.1080/07359683.2026.2732799 Johann Kolstee, Haoyi Wang, Sabine Reuter, Hanne M L Zimmermann, Kai J Jonas

When do patients co-produce? The roles of participation resources, transaction costs, and service outcomes in health care.

Pub Date : 2026-09-21 DOI: 10.1080/07359683.2026.2732796 John Dickens, Mark S Rosenbaum, David M Gligor, Serhiy Y Ponomarov
查看全部
免责声明:
本页显示期刊或杂志信息,仅供参考学习,不是任何期刊杂志官网,不涉及出版事务,特此申明。如需出版一切事务需要用户自己向出版商联系核实。若本页展示内容有任何问题,请联系我们,邮箱:info@booksci.cn,我们会认真核实处理。
copy
已复制链接
快去分享给好友吧!
我知道了
右上角分享
点击右上角分享
联系我们:info@booksci.cn Book学术提供免费学术资源搜索服务,方便国内外学者检索中英文文献。致力于提供最便捷和优质的服务体验。 Copyright © 2023 布克学术 All rights reserved.
京ICP备2023020795号-1
ghs 京公网安备 11010802042870号
Book学术文献互助
Book学术文献互助群
群 号:604180095
Book学术官方微信
小红书