Assessing Opportunities & Constraints for Baseball Promotion in Pakistan

Purpose: Baseball is one of the emerging games in Pakistan. Successful promotion of this game in Pakistan necessitates systematic and sustained good governance at the organizational level.   Design/Methodology/Approach: The current study explores how Pakistan Federation Baseball (PFB) officials look at the opportunities and constraints of good baseball governance in Pakistan. The researcher conducted face-to-face, in-depth interviews with PFB officials for this purpose. Findings: The findings reveal that lack of baseball playing fields, sponsorship, investment, and reliable constitution are the governance constraints at PFB. However, there are opportunities for PFB officials can get the benefit. Availability of talent for baseball, human resources, and possibilities of bringing baseball in public popularity in Pakistan are some of such opportunities. Implications/Originality/Value: The study rounds off by explaining how PFB leadership can turn constraints into opportunities.