Analysis of the Educational Offer in Building Technology and Management

Intending to investigate the challenges that have emerged in the Building Technology and Management area, as well as to promote the development of Master’s degree programmes which can be able to sustain the preparation of competent specialists who will easily adapt to the new market demands, a research on Educational marketing was conducted during the 2011-2012 academic year. As part of the research, a set of specific questionnaires used as an instrument of surveying was distributed to final-year students, representing university graduates from both Bachelor’s and Master’s degree studies. This Paper presents an analysis of the Educational Programmes offered to Bachelor-graduate students from ‘Civil Engineering’ and ‘Engineering and Management’ lines of study. The obtained data and information according to the survey are meant to be taken into account during the periodical curriculum review of the Programmes.