了解巴基斯坦消费者对基于区块链的移动支付采用服务的意向

Zulfiqar Ali, Hasin Bano
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引用次数: 0

摘要

本文反映了实证研究和定量方法在变量关系评价中的应用。研究人员开发了一种基于调查的方法,并通过在线向巴基斯坦消费者分发了调查问卷。采用结构方程模型、验证性因子分析和所有支持性统计检验对数据进行准确性评估,结果表明可用性和在线服务的安全性等因素对消费者产生影响。此外,这些措施的绩效和有效性也会影响使用和向他人推荐服务的决定。该研究通过验证和支持移动支付服务的适用性、使用和发展,为文献做出了贡献,并对这些行业的管理层和决策者产生了重要的影响。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Understanding Consumer Intention Towards Blockchain-Based Mobile Payment Adoption Services in Pakistan
The paper reflects the application of a positivist study and quantitative methods for evaluation of variable relationships. The researcher developed a survey-based methodology and disseminated the questionnaire to consumers of Pakistan through online. Structural equation modeling, confirmatory factor analysis and all supporting statistical tests have been applied on the data in order to evaluate the accuracy;the findings suggest that the usability and factors like the security of online services influence the consumers. Moreover, the performance and effectiveness of these measures influence the decision to use and recommend the services to others as well. The study contributed to the literature by validating and supporting the applicability, usage and development of mobile payment services and produces important implications for the managerial and policymakers of these industries.
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