行为策略和动态能力的深层基础-利用心理动力学概念更好地处理战略管理中的不确定性和矛盾选择

Claudia Nagel
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摘要

行为策略从心理角度处理战略管理,将情感方面整合到战略管理中。战略形势的特点是高度不确定性,这是基于未来的不可预见性质和潜在的看似相互冲突的选择的矛盾性质。两者都涉及人类的情绪反应,如恐惧和焦虑。因此,动态能力理论的微观基础应该更加重视对战略决策过程中的恐惧的研究。精神分析和心理治疗在研究这些情绪方面有着长期的经验,因此心理动力学理论可以帮助理解它们在战略制定过程中对管理者、管理团队和组织的思想和感受的影响。在行为策略领域使用心理动力学的视角,为探索更多无意识的动态能力的“深层基础”提供了一条相当被忽视的新途径,这些动态能力依赖于战略管理者、最高决策团队和实施组织。由Teece et al.(1997)和Teece(2007)提出的三种通用动态能力,即感知、把握和重新配置,为制定企业战略提供了一个以过程为导向的视角框架,这样动态能力的基础就可以在这个框架内重新设计和补充。从心理动力学的角度来看,这也将使动态能力的成功因素得以实施,并为未来的研究创造机会。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Behavioural strategy and deep foundations of dynamic capabilities – Using psychodynamic concepts to better deal with uncertainty and paradoxical choices in strategic management

Behavioural strategy deals with strategic management from a psychologically informed perspective, integrating emotional aspects in strategic management. Strategic situations can be characterised by a high level of uncertainty, based on the unforeseeable nature of the future and the paradoxical nature of underlying seemingly conflicting choices. Both entail human emotional reactions such as fear and anxiety. Therefore, the micro-foundations of dynamic capabilities theory should pay more attention on the study of fear in the strategic decision-making process. Psychoanalysis and psychotherapy have long-term experience in researching these emotions, such that psychodynamic theory can help with understanding their influences on the thoughts and feelings of the manager, the management team, and the organisation in the process of strategy making.

Using the psychodynamic lens in the field of behavioural strategy presents a new and fairly neglected avenue for exploring the more unconscious, ‘deep foundations’ of dynamic capabilities resting on the strategizing manager, the top decision-making team, and the implementing organisation. The three generic dynamic capabilities developed by Teece et al. (1997) and Teece (2007), sensing, seizing and reconfiguring, provide a framework for developing a process-oriented perspective for creating corporate strategy, so that the foundations of dynamic capabilities can be reworked and complemented within this framework. This will also enable the operationalisation of success factors for dynamic capabilities from a psychodynamic perspective and creates opportunities for future research.

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