对电动方程式环境可持续性的理解:传统价值观和电子竞技的出现

Timothy Robeers, H. V. D. Bulck
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引用次数: 10

摘要

电动方程式(Formula E)的电动赛车系列是这项赛车运动的管理机构为促进和创造更可持续的交通而推出的最新举措。然而,问题仍然存在,中国走向“绿色”的尝试是否只是另一个大宗商品奇观的烟幕?通过混合方法,本研究调查了电动方程式与环境可持续性和商品化因素之间的自我表现。结果表明,电动方程式赛车利用了市场营销和教育方面的优势,这些优势伴随着采用环境可持续发展的方式来开展赛车运动。虽然这意味着电动方程式赛车不会像一级方程式赛车那样逃脱商业化的控制,但它也意味着,也许是有史以来第一次,赛车运动在环境和社会可持续发展方面迈出了重要的一步。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Towards an Understanding of Side-Lining Environmental Sustainability in Formula E: Traditional Values and the Emergence of eSports
The electric racing series of Formula E is the motor sport‟s governing body‟s latest initiative to promote and generate more sustainable transport. The question remains however if its attempt to go “green” is simply a smokescreen for yet another commodity spectacle. By means of a mixed method approach, this study investigates the selfrepresentation of Formula E in relation to environmental sustainability and factors of commodification. Results suggest that Formula E makes use of marketing and educational advantages that come with adopting an environmentally sustainable approach to motor sport. Although this means Formula E does not escape the grasp of commodification, much like Formula One, it also implies that, probably for the first time ever, motor sport has taken a significant initiative to become more environmentally and socially sustainable.
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