FEATURES OF THE DEVELOPMENT OF LEGAL REGULATION OF CIRCULATION AND PROTECTION OF PERSONAL DATA

The civil law, economic turnover of personal data has become in recent years the basis for the development of digital technologies that penetrate into every home and concern each of us. It is known that the modern development of technology, technologies, on the one hand, and the increased attention of society to the need to protect the rights of objectively weaker participants in the turnover, on the other hand, change the traditional approaches of civil law regulation, more and more introduce elements of public law regulation into it. The autonomy of the will of the parties and freedom of contract have long been not the only legal instruments that determine the regulation of certain legal relations. The modern circulation of personal data requires a combination of creating conditions for the further development of technologies while ensuring the protection of the human right to privacy and poses a difficult task for the law to find appropriate legal approaches. This article analyzes the features of the development of legal regulation of circulation and protection of personal data, designed to solve this problem.