如何最好地改进赌博中的玩家反馈信息?两种方法在澳大利亚样本中的比较

P. Newall, Lukasz Walasek, Elliot A. Ludvig
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引用次数: 1

摘要

在一些司法管辖区,“回归玩家”信息被用来显示赌博的长期成本,但之前的证据表明,这些信息经常被赌徒误解。有两种方法可以改善回归球员信息的沟通:一种是转换为等效的“场边”格式,另一种是通过使用“波动警告”,澄清这些信息仅适用于长期统计数据。在这项研究中,澳大利亚参与者(N = 603)被呈现了一个标准的回归玩家信息,同样的信息补充了波动警告,或者一个边缘信息。回归玩家+波动警告信息比回归玩家信息更容易被正确理解,但房屋边缘信息被理解得最好。参与者认为,在回归玩家加上波动性警告条件下,获胜的机会最低。这些发现提供了有关两种改进赌博信息设计方法的相对优点的数据。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
How best to improve upon return-to-player information in gambling? A comparison of two approaches in an Australian sample
Abstract “Return-to-player” information is used in several jurisdictions to display the long-run cost of gambling, but previous evidence suggests that these messages are frequently misunderstood by gamblers. Two ways of improving the communication of return-to-player information have been suggested: switching to an equivalent “house-edge” format, or via the use of a “volatility warning,” clarifying that the information applies only in the statistical long run. In this study, Australian participants (N = 603) were presented with either a standard return-to-player message, the same message supplemented with a volatility warning, or a house-edge message. The return-to-player plus volatility warning message was understood correctly more frequently than the return-to-player message, but the house-edge message was understood best of all. Participants perceived the lowest chance of winning in the return-to-player plus volatility warning condition. These findings contribute data on the relative merits of two proposed approaches in the design of improved gambling information.
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CiteScore
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