{"title":"跨国媒体管理:西方新闻机构在中国的网络运营","authors":"H. I. Chyi, J. I. Tennant","doi":"10.1080/14241277.2017.1331237","DOIUrl":null,"url":null,"abstract":"ABSTRACT In 2008, China surpassed the United States as the largest Internet market in the world. This study examines how four prominent Western news organizations respond to this new era of Internet publishing. A series of in-depth interviews with senior managers at The Wall Street Journal, Financial Times, Reuters, and The New York Times revealed how these news organizations serve Internet users in China through their Chinese-language Web editions—how they overcome geographic, language, cultural, and political barriers to explore this remote market. These cases demonstrate the viability of different operating models and the challenges and opportunities facing these media organizations as they manage transnational news operations in this seemingly lucrative market.","PeriodicalId":45531,"journal":{"name":"JMM-International Journal on Media Management","volume":null,"pages":null},"PeriodicalIF":0.8000,"publicationDate":"2017-06-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"3","resultStr":"{\"title\":\"Transnational Media Management: Western News Organizations’ Web Operations in China\",\"authors\":\"H. I. Chyi, J. I. Tennant\",\"doi\":\"10.1080/14241277.2017.1331237\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"ABSTRACT In 2008, China surpassed the United States as the largest Internet market in the world. This study examines how four prominent Western news organizations respond to this new era of Internet publishing. A series of in-depth interviews with senior managers at The Wall Street Journal, Financial Times, Reuters, and The New York Times revealed how these news organizations serve Internet users in China through their Chinese-language Web editions—how they overcome geographic, language, cultural, and political barriers to explore this remote market. These cases demonstrate the viability of different operating models and the challenges and opportunities facing these media organizations as they manage transnational news operations in this seemingly lucrative market.\",\"PeriodicalId\":45531,\"journal\":{\"name\":\"JMM-International Journal on Media Management\",\"volume\":null,\"pages\":null},\"PeriodicalIF\":0.8000,\"publicationDate\":\"2017-06-30\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"3\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"JMM-International Journal on Media Management\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.1080/14241277.2017.1331237\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"Q3\",\"JCRName\":\"COMMUNICATION\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"JMM-International Journal on Media Management","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1080/14241277.2017.1331237","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q3","JCRName":"COMMUNICATION","Score":null,"Total":0}
Transnational Media Management: Western News Organizations’ Web Operations in China
ABSTRACT In 2008, China surpassed the United States as the largest Internet market in the world. This study examines how four prominent Western news organizations respond to this new era of Internet publishing. A series of in-depth interviews with senior managers at The Wall Street Journal, Financial Times, Reuters, and The New York Times revealed how these news organizations serve Internet users in China through their Chinese-language Web editions—how they overcome geographic, language, cultural, and political barriers to explore this remote market. These cases demonstrate the viability of different operating models and the challenges and opportunities facing these media organizations as they manage transnational news operations in this seemingly lucrative market.
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