{"title":"柏西的圆桌项目:福岛事故后东京郊区的消费者和农民之间的对话","authors":"Y. Igarashi","doi":"10.1051/radiopro/2022021","DOIUrl":null,"url":null,"abstract":"This paper describes the practice of dialogue between various stakeholders at the Round-Table project in Kashiwa, a radiation hotspot in the Tokyo suburbs after the Fukushima Daiichi Nuclear Power Plant accident, where the author played a central role. Kashiwa is both a dormitory town and an important production area for some vegetables, but its residents coming from different regions of Japan and working in Tokyo are not particularly attached to the area, so the dialogue and stakeholder involvement in Kashiwa faced different difficulties than those in Fukushima Prefecture. In this context, after months of deliberate discussions, the Round-Table decided on independent standard value and a protocol for measuring individual farmer’s vegetables and farmland soil. As a result of this optimization process, the farmers who participated in the Round-Table became involved in radiation protection as an extension of their ordinary marketing activities. This paper examines the achievements and failures of the “Eat and Support” campaign in Japan, and discusses the significance of the marketing concept in radiation protection and the strategy of extending trust from a small circle of producers and customers, based on the experience of Kashiwa.","PeriodicalId":21009,"journal":{"name":"Radioprotection","volume":"85 1","pages":""},"PeriodicalIF":1.4000,"publicationDate":"2022-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"6","resultStr":"{\"title\":\"The Round-Table project in Kashiwa: a dialogue to reconcile consumers and farmers in the Tokyo suburbs after the Fukushima accident\",\"authors\":\"Y. Igarashi\",\"doi\":\"10.1051/radiopro/2022021\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"This paper describes the practice of dialogue between various stakeholders at the Round-Table project in Kashiwa, a radiation hotspot in the Tokyo suburbs after the Fukushima Daiichi Nuclear Power Plant accident, where the author played a central role. Kashiwa is both a dormitory town and an important production area for some vegetables, but its residents coming from different regions of Japan and working in Tokyo are not particularly attached to the area, so the dialogue and stakeholder involvement in Kashiwa faced different difficulties than those in Fukushima Prefecture. In this context, after months of deliberate discussions, the Round-Table decided on independent standard value and a protocol for measuring individual farmer’s vegetables and farmland soil. As a result of this optimization process, the farmers who participated in the Round-Table became involved in radiation protection as an extension of their ordinary marketing activities. This paper examines the achievements and failures of the “Eat and Support” campaign in Japan, and discusses the significance of the marketing concept in radiation protection and the strategy of extending trust from a small circle of producers and customers, based on the experience of Kashiwa.\",\"PeriodicalId\":21009,\"journal\":{\"name\":\"Radioprotection\",\"volume\":\"85 1\",\"pages\":\"\"},\"PeriodicalIF\":1.4000,\"publicationDate\":\"2022-01-01\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"6\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"Radioprotection\",\"FirstCategoryId\":\"3\",\"ListUrlMain\":\"https://doi.org/10.1051/radiopro/2022021\",\"RegionNum\":4,\"RegionCategory\":\"医学\",\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"Q4\",\"JCRName\":\"ENVIRONMENTAL SCIENCES\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"Radioprotection","FirstCategoryId":"3","ListUrlMain":"https://doi.org/10.1051/radiopro/2022021","RegionNum":4,"RegionCategory":"医学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q4","JCRName":"ENVIRONMENTAL SCIENCES","Score":null,"Total":0}
The Round-Table project in Kashiwa: a dialogue to reconcile consumers and farmers in the Tokyo suburbs after the Fukushima accident
This paper describes the practice of dialogue between various stakeholders at the Round-Table project in Kashiwa, a radiation hotspot in the Tokyo suburbs after the Fukushima Daiichi Nuclear Power Plant accident, where the author played a central role. Kashiwa is both a dormitory town and an important production area for some vegetables, but its residents coming from different regions of Japan and working in Tokyo are not particularly attached to the area, so the dialogue and stakeholder involvement in Kashiwa faced different difficulties than those in Fukushima Prefecture. In this context, after months of deliberate discussions, the Round-Table decided on independent standard value and a protocol for measuring individual farmer’s vegetables and farmland soil. As a result of this optimization process, the farmers who participated in the Round-Table became involved in radiation protection as an extension of their ordinary marketing activities. This paper examines the achievements and failures of the “Eat and Support” campaign in Japan, and discusses the significance of the marketing concept in radiation protection and the strategy of extending trust from a small circle of producers and customers, based on the experience of Kashiwa.
RadioprotectionENVIRONMENTAL SCIENCES-PUBLIC, ENVIRONMENTAL & OCCUPATIONAL HEALTH
CiteScore
3.30
自引率
54.50%
发文量
35
审稿时长
>12 weeks
期刊介绍:
Radioprotection publishes articles on all aspects of radiological protection, including non-ionising as well as ionising radiations. Fields of interest range from research, development and theory to operational matters, education and training. The very wide spectrum of its topics includes (theoretical and practical aspects): dosimetry, instrument development, specialized measuring techniques, epidemiology, biological effects (in vivo and in vitro) and risk and environmental impact assessments.