发展中国家采用B2B电子商务:来自孟加拉国成衣业的证据

IF 2.4 Q2 INFORMATION SCIENCE & LIBRARY SCIENCE
Md. Rakibul Hoque, R. Boateng
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引用次数: 18

摘要

快速采用电子商务,特别是企业对企业(B2B)电子商务的成衣(RMG)行业是孟加拉国等发展中国家本地和国际贸易发展的关键机遇。然而,尽管人们对RMG行业实现B2B电子商务的好处抱有很高的期望,但对其采用的了解仍然很少,并且在孟加拉国是一个相对缺乏研究的领域。这项研究试图填补这一空白。本研究利用感知就绪度模型(Perceived readiness Model, PERM)探讨了影响孟加拉国RMG行业B2B电子商务采用的因素。通过问卷调查收集了孟加拉国250多家RMG公司的数据。采用偏最小二乘法(PLS)对数据进行分析;基于结构方程模型的统计分析技术。研究发现,意识、资源、政府准备就绪和市场力量准备就绪是最初采用B2B电子商务的重要因素。然而,承诺、治理和支持行业就绪性对于最初采用B2B电子商务来说是微不足道的。同样,资源、承诺、政府准备、市场力量准备、支持行业准备和B2B电子商务制度化之间的关系在孟加拉国的RMG部门具有重要意义。然而,对B2B电子商务的认识、治理和制度化都是微不足道的。研究的结果可以帮助孟加拉国的RMG公司解决影响B2B电子商务采用的因素。本研究也可以帮助决策者和政府透过发现不同的电子商务采用因素,来发现本地B2B电子商务的发展机会。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Adoption of B2B e-Commerce in Developing Countries: Evidence from Ready Made Garment (RMG) Industry in Bangladesh
The rapid adoption of e-Commerce, especially Business-to-Business (B2B) e-Commerce among Ready-made Garments (RMG) industry is a key opportunity for local and international trade development of developing countries like Bangladesh. However, although high expectations for realizing the benefits of B2B e-Commerce in RMG sectors, its adoption remains poorly understood and are a relatively under-researched area in Bangladesh. This study is an attempt to fill this gap. This study explores the factors that affect B2B e-Commerce adoption in RMG sectors of Bangladesh by using Perceived eReadiness Model (PERM). A questionnaire survey was used to collect data from over 250 RMG firms in Bangladesh. The data was analyzed by using the Partial Least Squares (PLS) method; a statistical analysis technique based on the Structural Equation Model. The study found that awareness, resources, government eReadiness, and market forces eReadiness were significant factors for initial adoption of B2B e-Commerce. However, commitment, governance, and supporting industries eReadiness are insignificant for initial adoption of B2B e-Commerce. Again, the relationships between resources, commitment, government eReadiness, market forces eReadiness, supporting industries eReadiness and institutionalization of B2B e-Commerce are significant in RMG sectors of Bangladesh. However, awareness, governance and institutionalization of B2B e-Commerce are insignificant. The output of the study can help RMG firms in Bangladesh to address the factors that influence adoption of B2B e-Commerce. This study can also help the policy maker and government to identify the promising local opportunities for B2B e-Commerce by discovering the distinctive e-Commerce adoption factors.
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来源期刊
CiteScore
4.10
自引率
33.30%
发文量
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