复杂制度背景下的非市场策略

AIB insights Pub Date : 2020-12-22 DOI:10.46697/001c.18358
Patricia Klopf
{"title":"复杂制度背景下的非市场策略","authors":"Patricia Klopf","doi":"10.46697/001c.18358","DOIUrl":null,"url":null,"abstract":"Managers face nonmarket pressures that increasingly challenge the way they run their firms. These challenges often require managers to get savvy in nonmarket strategy. While nonmarket strategy can be relevant for all firms, it is particularly relevant for multinational enterprise subsidiaries, because they operate in countries that differ from their multinational enterprise’s home country and are thus subject to the liability of foreignness. In my dissertation research, I was aiming to better understand the incentives and drivers behind firms’ nonmarket strategies.","PeriodicalId":93253,"journal":{"name":"AIB insights","volume":"438 1","pages":""},"PeriodicalIF":0.0000,"publicationDate":"2020-12-22","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":"{\"title\":\"Nonmarket Strategies across Complex Institutional Contexts\",\"authors\":\"Patricia Klopf\",\"doi\":\"10.46697/001c.18358\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"Managers face nonmarket pressures that increasingly challenge the way they run their firms. These challenges often require managers to get savvy in nonmarket strategy. While nonmarket strategy can be relevant for all firms, it is particularly relevant for multinational enterprise subsidiaries, because they operate in countries that differ from their multinational enterprise’s home country and are thus subject to the liability of foreignness. In my dissertation research, I was aiming to better understand the incentives and drivers behind firms’ nonmarket strategies.\",\"PeriodicalId\":93253,\"journal\":{\"name\":\"AIB insights\",\"volume\":\"438 1\",\"pages\":\"\"},\"PeriodicalIF\":0.0000,\"publicationDate\":\"2020-12-22\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"0\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"AIB insights\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.46697/001c.18358\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"\",\"JCRName\":\"\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"AIB insights","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.46697/001c.18358","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
引用次数: 0

摘要

经理们面临着非市场压力,这些压力越来越多地挑战着他们经营公司的方式。这些挑战往往要求管理者掌握非市场战略。虽然非市场战略可以与所有公司有关,但它对跨国企业子公司尤其重要,因为它们在与其跨国企业母国不同的国家经营,因此要承担外国责任。在我的论文研究中,我的目标是更好地理解企业非市场战略背后的激励和驱动因素。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Nonmarket Strategies across Complex Institutional Contexts
Managers face nonmarket pressures that increasingly challenge the way they run their firms. These challenges often require managers to get savvy in nonmarket strategy. While nonmarket strategy can be relevant for all firms, it is particularly relevant for multinational enterprise subsidiaries, because they operate in countries that differ from their multinational enterprise’s home country and are thus subject to the liability of foreignness. In my dissertation research, I was aiming to better understand the incentives and drivers behind firms’ nonmarket strategies.
求助全文
通过发布文献求助,成功后即可免费获取论文全文。 去求助
来源期刊
自引率
0.00%
发文量
0
×
引用
GB/T 7714-2015
复制
MLA
复制
APA
复制
导出至
BibTeX EndNote RefMan NoteFirst NoteExpress
×
提示
您的信息不完整,为了账户安全,请先补充。
现在去补充
×
提示
您因"违规操作"
具体请查看互助需知
我知道了
×
提示
确定
请完成安全验证×
copy
已复制链接
快去分享给好友吧!
我知道了
右上角分享
点击右上角分享
0
联系我们:info@booksci.cn Book学术提供免费学术资源搜索服务,方便国内外学者检索中英文文献。致力于提供最便捷和优质的服务体验。 Copyright © 2023 布克学术 All rights reserved.
京ICP备2023020795号-1
ghs 京公网安备 11010802042870号
Book学术文献互助
Book学术文献互助群
群 号:481959085
Book学术官方微信