Montserrat Garcia-Alsina, Eva Ortoll, Josep Cobarsí-Morales
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Enabler and inhibitor factors influencing competitive intelligence practices
Purpose – This paper has a twofold aim. Firstly, to give some insight into competitive intelligence practices in a little‐explored area in the field of competitive intelligence: the higher education sector. Secondly, to find out more about the factors influencing competitive intelligence practices, since little research on this subject has been published.Design/methodology/approach – The investigation used a mixed‐methods approach, including face‐to‐face, semi structured interviews with 47 university managers (degree coordinators, deans and vice‐rectors), followed by a semi‐structured questionnaire carried out with 400 degree coordinators and deans and analysed quantitatively and qualitatively. The interviews informed the questionnaire design.Findings – The survey confirms the proposed framework's usefulness for analysing the enabler and inhibitor factors in an organisation for promoting efficient competitive intelligence practice and also gives some insight into which factors enable or inhibit the effica...