快时尚全渠道的快速响应:探索成本分担效应

Danli Chen, Shong-Iee Ivan Su, Zhisong Chen
{"title":"快时尚全渠道的快速响应:探索成本分担效应","authors":"Danli Chen, Shong-Iee Ivan Su, Zhisong Chen","doi":"10.1051/ro/2023071","DOIUrl":null,"url":null,"abstract":"Facing the rapid value decline issue in the fast fashion product (FFP) industry, improving quick response (QR) capability will allow a FFP supply chain to deliver products to customers faster and capture more value. On this basis, the value compensate through QR effort and the coordination strategy for a FFP supply chain in an omnichannel context is investigated. Characterizing the regularity of product value attenuation and also QR effort as the key decision variable in a FFP omnichannel, five differential game theoretical decision models are formulated, solved and compared, including: (i) without cost sharing model under a decentralized decision; (ii) manufacturer-led unilateral cost sharing model under a decentralized decision; (iii) retailer-led unilateral cost sharing model under a decentralized decision; (iv) bilateral cost sharing under a decentralized decision; (v) bilateral cost sharing model under a coordination decision. The corresponding numerical and sensitivity analyses are conducted on a calibrated real-world fast fashion product, and have found that, in order to achieve higher total profit, a cost sharing contract mechanism is better than a without cost sharing contract mechanism; a bilateral mechanism is better than a unilateral mechanism; and a coordination mechanism is better than a decentralized mechanism. The theoretical themes developed in this study imply that FFP omnichannel practitioners should put more resource and energy in coordinating their QR efforts in the supply chain. Importantly, they should collaborate closely to confine the cost of QR effort investment through a smart selection of the right QR technologies and a better utilization of these technologies to develop and support a highly sense-and-respond supply chain operation method.","PeriodicalId":20872,"journal":{"name":"RAIRO Oper. Res.","volume":null,"pages":null},"PeriodicalIF":0.0000,"publicationDate":"2023-05-24","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":"{\"title\":\"Quick response in fast fashion omnichannel: exploring cost sharing effect\",\"authors\":\"Danli Chen, Shong-Iee Ivan Su, Zhisong Chen\",\"doi\":\"10.1051/ro/2023071\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"Facing the rapid value decline issue in the fast fashion product (FFP) industry, improving quick response (QR) capability will allow a FFP supply chain to deliver products to customers faster and capture more value. On this basis, the value compensate through QR effort and the coordination strategy for a FFP supply chain in an omnichannel context is investigated. Characterizing the regularity of product value attenuation and also QR effort as the key decision variable in a FFP omnichannel, five differential game theoretical decision models are formulated, solved and compared, including: (i) without cost sharing model under a decentralized decision; (ii) manufacturer-led unilateral cost sharing model under a decentralized decision; (iii) retailer-led unilateral cost sharing model under a decentralized decision; (iv) bilateral cost sharing under a decentralized decision; (v) bilateral cost sharing model under a coordination decision. The corresponding numerical and sensitivity analyses are conducted on a calibrated real-world fast fashion product, and have found that, in order to achieve higher total profit, a cost sharing contract mechanism is better than a without cost sharing contract mechanism; a bilateral mechanism is better than a unilateral mechanism; and a coordination mechanism is better than a decentralized mechanism. The theoretical themes developed in this study imply that FFP omnichannel practitioners should put more resource and energy in coordinating their QR efforts in the supply chain. Importantly, they should collaborate closely to confine the cost of QR effort investment through a smart selection of the right QR technologies and a better utilization of these technologies to develop and support a highly sense-and-respond supply chain operation method.\",\"PeriodicalId\":20872,\"journal\":{\"name\":\"RAIRO Oper. Res.\",\"volume\":null,\"pages\":null},\"PeriodicalIF\":0.0000,\"publicationDate\":\"2023-05-24\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"0\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"RAIRO Oper. Res.\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.1051/ro/2023071\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"\",\"JCRName\":\"\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"RAIRO Oper. Res.","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1051/ro/2023071","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
引用次数: 0

摘要

面对快速时尚产品(FFP)行业价值快速下降的问题,提高快速反应(QR)能力将使FFP供应链更快地向客户交付产品并获取更多价值。在此基础上,研究了全渠道环境下FFP供应链通过QR努力的价值补偿和协调策略。将产品价值衰减的规律性和QR努力作为FFP全渠道的关键决策变量,建立、求解和比较了五种差分博弈理论决策模型,包括:(1)分散决策下的无成本分担模型;(ii)分散决策下制造商主导的单边成本分担模型;(3)分权决策下零售商主导的单边成本分担模式;分散决策下的双边费用分担;(五)协调决策下的双边费用分担模式。对校准后的现实快时尚产品进行了相应的数值和敏感性分析,发现为了获得更高的总利润,有成本分担合同机制优于无成本分担合同机制;双边机制优于单边机制;协调机制比分散机制更好。本研究的理论主题表明,FFP全渠道从业者应该投入更多的资源和精力来协调他们在供应链中的QR努力。重要的是,他们应该密切合作,通过明智地选择正确的QR技术和更好地利用这些技术来开发和支持高度感知和响应的供应链运营方法,从而限制QR努力投资的成本。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Quick response in fast fashion omnichannel: exploring cost sharing effect
Facing the rapid value decline issue in the fast fashion product (FFP) industry, improving quick response (QR) capability will allow a FFP supply chain to deliver products to customers faster and capture more value. On this basis, the value compensate through QR effort and the coordination strategy for a FFP supply chain in an omnichannel context is investigated. Characterizing the regularity of product value attenuation and also QR effort as the key decision variable in a FFP omnichannel, five differential game theoretical decision models are formulated, solved and compared, including: (i) without cost sharing model under a decentralized decision; (ii) manufacturer-led unilateral cost sharing model under a decentralized decision; (iii) retailer-led unilateral cost sharing model under a decentralized decision; (iv) bilateral cost sharing under a decentralized decision; (v) bilateral cost sharing model under a coordination decision. The corresponding numerical and sensitivity analyses are conducted on a calibrated real-world fast fashion product, and have found that, in order to achieve higher total profit, a cost sharing contract mechanism is better than a without cost sharing contract mechanism; a bilateral mechanism is better than a unilateral mechanism; and a coordination mechanism is better than a decentralized mechanism. The theoretical themes developed in this study imply that FFP omnichannel practitioners should put more resource and energy in coordinating their QR efforts in the supply chain. Importantly, they should collaborate closely to confine the cost of QR effort investment through a smart selection of the right QR technologies and a better utilization of these technologies to develop and support a highly sense-and-respond supply chain operation method.
求助全文
通过发布文献求助,成功后即可免费获取论文全文。 去求助
来源期刊
自引率
0.00%
发文量
0
×
引用
GB/T 7714-2015
复制
MLA
复制
APA
复制
导出至
BibTeX EndNote RefMan NoteFirst NoteExpress
×
提示
您的信息不完整,为了账户安全,请先补充。
现在去补充
×
提示
您因"违规操作"
具体请查看互助需知
我知道了
×
提示
确定
请完成安全验证×
copy
已复制链接
快去分享给好友吧!
我知道了
右上角分享
点击右上角分享
0
联系我们:info@booksci.cn Book学术提供免费学术资源搜索服务,方便国内外学者检索中英文文献。致力于提供最便捷和优质的服务体验。 Copyright © 2023 布克学术 All rights reserved.
京ICP备2023020795号-1
ghs 京公网安备 11010802042870号
Book学术文献互助
Book学术文献互助群
群 号:481959085
Book学术官方微信