{"title":"促销活动如何随时间变化","authors":"MIR Editors","doi":"10.2478/gfkmir-2014-0027","DOIUrl":null,"url":null,"abstract":"Abstract In our new section, “MIR Forum”, we build a bridge between our research articles and marketing practice. Managers from successful companies discuss the relevance of the research findings and report on their own activities in specific branches of marketing.","PeriodicalId":30678,"journal":{"name":"GfK Marketing Intelligence Review","volume":"9 1","pages":"53 - 57"},"PeriodicalIF":0.0000,"publicationDate":"2013-05-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":"{\"title\":\"How Sales Promotions Change Over Time\",\"authors\":\"MIR Editors\",\"doi\":\"10.2478/gfkmir-2014-0027\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"Abstract In our new section, “MIR Forum”, we build a bridge between our research articles and marketing practice. Managers from successful companies discuss the relevance of the research findings and report on their own activities in specific branches of marketing.\",\"PeriodicalId\":30678,\"journal\":{\"name\":\"GfK Marketing Intelligence Review\",\"volume\":\"9 1\",\"pages\":\"53 - 57\"},\"PeriodicalIF\":0.0000,\"publicationDate\":\"2013-05-01\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"0\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"GfK Marketing Intelligence Review\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.2478/gfkmir-2014-0027\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"\",\"JCRName\":\"\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"GfK Marketing Intelligence Review","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.2478/gfkmir-2014-0027","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
Abstract In our new section, “MIR Forum”, we build a bridge between our research articles and marketing practice. Managers from successful companies discuss the relevance of the research findings and report on their own activities in specific branches of marketing.
求助内容：
应助结果提醒方式：
京公网安备 11010802042870号
