谈判文化与金钱:波多黎各企业赞助的政治

IF 1.9 3区社会学 Q1 CULTURAL STUDIES

Identities-Global Studies in Culture and Power Pub Date : 1997-08-01 DOI:10.1080/1070289X.1997.9962583

Arlene M. Davila

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引用次数: 4

摘要

本研究透过分析企业赞助基层文化节，探讨商业利益对波多黎各文化政治的介入。它研究了企业资金如何影响这些节日中包括或排除的内容以及被认为是“文化相关”的内容。通过对这些问题的探讨，本文提出了一个案例研究，在当地背景下，企业赞助商正在帮助再现和挑战有关国家身份的主导标准，从而介导了全球进程的双重性质。

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Negotiating culture and dollars: The politics of corporate sponsorship in Puerto Rico

This study discusses the involvement of commercial interests in Puerto Rican cultural politics through an analysis of the corporate sponsorship of grassroots cultural festivals. It examines how corporate funding affects what is included or excluded and recognized as “culturally relevant” in such festivals. By exploring these issues, this article presents a case study of the dual nature of global processes as mediated in a local context where corporate sponsors are helping both to reproduce and challenge dominant standards about national identity.

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来源期刊

Identities-Global Studies in Culture and Power Multiple-

CiteScore

3.70

自引率

5.90%

发文量

期刊介绍： Identities explores the relationship of racial, ethnic and national identities and power hierarchies within national and global arenas. It examines the collective representations of social, political, economic and cultural boundaries as aspects of processes of domination, struggle and resistance, and it probes the unidentified and unarticulated class structures and gender relations that remain integral to both maintaining and challenging subordination. Identities responds to the paradox of our time: the growth of a global economy and transnational movements of populations produce or perpetuate distinctive cultural practices and differentiated identities.