Masculine Perspectives about Work and Family Concurrently Promote and Inhibit Men’s Healthy Behaviors

Excess male mortality across the lifespan is partly attributed to masculine norms. Largely unexplored are ways masculine norms are positively aligned with healthy practices like diet, exercise, and doctor’s visits. Hence, we explored how men described their masculine norms in the context of their physical health practices. Data from 4 focus groups and 16 interviews was analyzed for how masculine norms shape healthy intentions and behaviors. Contrary to models of masculinity as just a barrier, considerable health motivation is related to masculine roles of providers, workers, and protectors of family. In particular, work and family were central motivators of healthy behaviors. Better recognition of the role of family and work could help inform policy aiming to support healthier men.