你的回应真诚吗?卖家对网上评论的反应如何影响顾客关系和再购买意愿

IF 1.3 Q3 BUSINESS

Frontiers of Business Research in China Pub Date : 2020-09-07 DOI:10.1186/s11782-020-00086-2

Xiaofei Li, Baolong Ma, Rubing Bai

引用次数: 7

摘要

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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Do you respond sincerely? How sellers’ responses to online reviews affect customer relationship and repurchase intention

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来源期刊

Frontiers of Business Research in China BUSINESS-

CiteScore

6.90

自引率

0.00%

发文量

317

审稿时长

5 weeks

期刊介绍： Frontiers of Business Research in China (FBR) is a double-blind refereed quarterly journal in business research. FBR offers a multidisciplinary forum for academics, practitioners, and policy makers that focuses on business administration, and encourages interdisciplinary studies and interactions between Chinese and international researchers. FBR publishes original academic and practical research articles that extend, test, or build management theories, as well as contributions to business administration practice, either in the Greater China region or beyond. The Journal also publishes related commentaries and case studies. FBR invites submissions of high-quality manuscripts in all areas of business administration, without limitations on research methods. Major areas of interest include, but are not limited to: Accounting, Finance, Human resources, International business, Marketing, Management information systems, Operations management, Organizational behavior, and Strategic management.