冠状病毒购物焦虑量表:初步验证和开发

IF 4.2 Q2 BUSINESS
R. Sachdeva
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引用次数: 2

摘要

目的:本研究的目的是开发一种测量冠状病毒购物焦虑的量表。许多研究已经制定了衡量冠状病毒焦虑和恐惧的量表,值得注意的是,缺乏一致的努力来审查和评估冠状病毒对消费者购物焦虑的影响。这个规模填补了这一空白。设计/方法学/方法:对量表的各项心理测量进行检验的步骤包括项目生成,然后通过SPSS进行探索性因子分析(EFA),通过AMOS进行验证性因子分析。这些数据是从208名受访者中收集的。研究结果:本研究开发了一个具有强大心理测量特性的九项量表。量表结果突出了两个与焦虑相关的因素:店内购物焦虑和网上购物焦虑。研究局限/启示:开发的量表具有理想的可靠和有效的性质,可以被有抱负的研究人员使用。实际意义:编制的量表强调了购物限制对消费者心理健康的影响。该量表分析了与购物焦虑相关的因素,可以为高层管理人员提供一个视角和视角来了解消费者购物焦虑行为的心理。社会影响:公司、企业、卫生专业人员和营销人员可以使用这个量表来调查社会上消费者对购物焦虑的各种看法。独创性/价值:本研究在定性研究和定量评估的基础上,首次开发了衡量新冠肺炎引发的购物焦虑的9项量表,填补了这一空白。©2022,Ruchika Sachdeva。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
The Coronavirus Shopping Anxiety Scale: initial validation and development
Purpose: The purpose of this study is to develop a scale to measure coronavirus shopping anxiety. Numerous studies have developed a scale for measuring coronavirus anxiety and fear, notably absent is a concerted effort to review and assess the impact of coronavirus on the shopping anxiety of consumers. This scale fulfills this gap. Design/methodology/approach: The steps taken for checking the various psychometrics of the scale include item generation, followed by exploratory factor analysis (EFA) through SPSS and confirmatory factor analysis through AMOS. The data were collected from over 208 respondents. Findings: This study resulted in the development of a nine-item scale with robust psychometric properties. The scale resulted in highlighting two factors related to anxiety: in-store shopping anxiety and online shopping anxiety. Research limitations/implications: The scale developed has the desirable reliable and valid properties that could be used by aspiring researchers. Practical implications: The scale developed highlighted that the restrictions in shopping impact the mental health and psychology of consumers. The scale resulted in analyzing the factors related to shopping anxiety, which could give top management a perspective and vision to look into the minds of the consumer's shopping anxiety behaviors. Social implications: Companies, firms, health professionals and marketers could use this scale to investigate the various shopping anxiety perceptions among consumers in society. Originality/value: This research fills the gap by developing a first nine-item scale based on the qualitative research and quantitative assessment for measuring shopping anxiety caused due to the pandemic. © 2022, Ruchika Sachdeva.
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来源期刊
CiteScore
6.90
自引率
0.00%
发文量
21
审稿时长
24 weeks
期刊介绍: European Journal of Management and Business Economics is interested in the publication and diffusion of articles of rigorous theoretical, methodological or empirical research associated with the areas of business economics, including strategy, finance, management, marketing, organisation, human resources, operations, and corporate governance, and tourism. The journal aims to attract original knowledge based on academic rigour and of relevance for academics, researchers, professionals, and/or public decision-makers.
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