了解城际旅游目的地网络的季节和日变化

IF 8.2 2区管理学 Q1 HOSPITALITY, LEISURE, SPORT & TOURISM

Journal of Travel & Tourism Marketing Pub Date : 2022-05-04 DOI:10.1080/10548408.2022.2116626

Sangwon Park, Renhua Zhong, Yang Xu

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引用次数: 2

摘要

摘要本文研究了基于出行流的目的地网络特征。虽然旅游文献大多讨论网络结构的静态配置，但本研究提出了一个考虑四季和日常时段的动态目的地网络。考虑到互联技术的进步，分析了从访问韩国的外国游客中收集的移动传感器大数据，对国内250个城市的移动行为进行了调查。研究结果显示了旅游目的地复杂网络系统随时间的动态变化，如季节和日变化。其研究结果对于发展充满活力的目的地管理和情境营销至关重要。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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Understanding seasonal and diurnal variations of inter-city tourism destination network

ABSTRACT This study characterizes a destination network based on travel flow. Although the tourism literature has mostly discussed the static configurations of network structures, this study presents a dynamic destination network considering four seasons and daily periods. Given the advancement of connected technology, mobile sensor big data collected from international travelers visiting Korea were analyzed to explore movement behaviors across 250 cities in the country. Results demonstrate the dynamics of complex network systems in tourism destinations over time, such as seasons and diurnal variations. Its findings are crucial for developing vibrant destination management and contextual marketing.

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来源期刊

Journal of Travel & Tourism Marketing HOSPITALITY, LEISURE, SPORT & TOURISM-

CiteScore

13.50

自引率

8.30%

发文量

期刊介绍： The Journal of Travel & Tourism Marketing (JTTM) is a valuable platform for researchers and managers in the travel and tourism industry. It facilitates the exchange of ideas and provides updates on the latest developments in tourism. JTTM accepts submissions on various topics including marketing management practices, applied research studies, critical reviews, advancements in tourism marketing technologies, and the impact of business and government policies on travel and tourism marketing.