Perbedaan persepsi bimbingan akademik mahasiswa pada sebuah perguruan tinggi swasta di Indonesia

This research is about academic advising in bachelor degree of management department in a private university in Bandung City. There are two style of academic advising, prescriptive and developmental academic advising. The result showed developmental academic advising is covered in that department. In this research, the differences in perceptions of academic advising were tested based on gender, origin area of residence, age, year of study, intensity, and frequency of academic advising. The main objective of this research is to provide an evaluation of academic advising process based on academic demographic of respondents. The tests of differences were carried out by using Anova Test and U Mann Whitney Test on 302 samples of respondents. The results showed that there are differences in perceptions of academic advising based on ages, year of study, and frequency of academic advising. Meanwhile, some of variable such as gender, origin area of residence, and time intensity of academic advising, there were no differences in their perceptions. From the research results, the department can redesign the academic advising system which is suited to students to make academic advising becomes one of excellent academic achievement tool.