考察信息处理对企业社会责任沟通反应的影响

IF 16.4 1区化学 Q1 CHEMISTRY, MULTIDISCIPLINARY

Accounts of Chemical Research Pub Date : 2021-08-08 DOI:10.1080/01463373.2021.1954678

Holly Overton, Fan Yang

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引用次数: 3

摘要

摘要本研究以信息处理为前提，在企业社会责任沟通的背景下检验情境理论的论点。差异消息框架被视为一个调节变量。进行了一项4×1的在线实验，研究了不同类型的企业社会责任信息框架如何影响不同类型的信息处理与个人对环境问题的问题识别、约束识别和参与识别之间的关系，以驱动信息寻求行为。结构方程建模用于检查变量之间的重要路径，从而创建了一个拟议的模型，用于了解人们如何处理信息，以及这如何指导企业社会责任沟通策略。本研究旨在通过考察信息处理对个体CSR沟通反应的影响，填补我们对CSR沟通理解的理论空白。

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Examining the impact of information processing on CSR communication response

ABSTRACT This study tests arguments from the situational theory in the context of CSR communication with information processing as an antecedent. Differential message framing is examined as a moderating variable. A 4 × 1 online experiment was conducted to examine how differential CSR message framing may impact the relationship between different types of information processing and individuals’ problem recognition, constraint recognition, and involvement recognition about an environmental issue to drive information seeking behaviors. Structural equation modeling was used to examine significant paths between variables, thus creating a proposed model for understanding how people process information and how this can guide CSR communication strategy. This study aims to fill a theoretical gap in our understanding of CSR communication by examining the effect of information processing on individuals’ CSR communication response.

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来源期刊

Accounts of Chemical Research 化学-化学综合

CiteScore

31.40

自引率

1.10%

发文量

312

审稿时长

2 months

期刊介绍： Accounts of Chemical Research presents short, concise and critical articles offering easy-to-read overviews of basic research and applications in all areas of chemistry and biochemistry. These short reviews focus on research from the author’s own laboratory and are designed to teach the reader about a research project. In addition, Accounts of Chemical Research publishes commentaries that give an informed opinion on a current research problem. Special Issues online are devoted to a single topic of unusual activity and significance. Accounts of Chemical Research replaces the traditional article abstract with an article "Conspectus." These entries synopsize the research affording the reader a closer look at the content and significance of an article. Through this provision of a more detailed description of the article contents, the Conspectus enhances the article's discoverability by search engines and the exposure for the research.