食品营销研究方法

Aliyeva Ilaha
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引用次数: 0

摘要

因此,选择营销研究方法的主要目的是了解可用于收集和分析营销信息的不同方法。在实践中,它们通常分为传统方法和特定方法。传统的分析方法包括自经济分析出现以来一直使用的方法和技术,并广泛用于其他领域的数据处理和分析:分析指标体系、因素建模、比较和分组方法等。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
RESEARCH METHODS OF FOOD MARKETING
As a result, the main purpose of choosing marketing research methods is to get acquainted with different methods that can be used in the collection and analysis of marketing information. In practice, they are conventionally divided into traditional and specific methods. Traditional methods of analysis include methods and techniques that have been used since the advent of economic analysis and are widely used in data processing and analysis in other areas: the system of analytical indicators, factor modeling, comparison and grouping methods, etc.
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