环境可持续性教学的生态语言学话语方法:首席执行官致股东信分析

IF 2.1 Q2 COMMUNICATION

Business and Professional Communication Quarterly Pub Date : 2021-08-10 DOI:10.1177/23294906211025498

Judith Ainsworth

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引用次数: 3

摘要

本文主张在商业和管理课程中使用语篇分析来提高语言意识。为此，提出了一种教学可持续性的生态语言学话语分析方法（Stibbe，2015a）。本文首先探讨了首席执行官致股东的两封信中的可持续性话语，然后是课堂实施，使学生能够练习话语分析技能。学生们研究了词汇、对冲、情态、抽象和具体表征以及社会行动者。语言特征被解释为揭示传播者的潜在意识形态。这种系统的分析方法使学生能够反思沟通过程，以及在组织环境中沟通时如何战略性地使用这些过程。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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An Ecolinguistic Discourse Approach to Teaching Environmental Sustainability: Analyzing Chief Executive Officer Letters to Shareholders

This article argues for using discourse analysis in business and management curricula to increase language awareness. To that end, an ecolinguistic discourse analysis approach (Stibbe, 2015a) for teaching sustainability is proposed. The article first explores sustainability discourse in two chief executive officer letters to shareholders followed by a classroom implementation enabling students to practise discourse analytical skills. Students examined vocabulary, hedging, modals, abstract and concrete representation, and social actors. Linguistic features were interpreted to reveal communicators’ underlying ideologies. This systematic analytical approach allows students to reflect on communication processes and how these processes can be used strategically when communicating in organizational contexts.

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来源期刊

Business and Professional Communication Quarterly COMMUNICATION-

CiteScore

2.40

自引率

38.50%

发文量

期刊介绍： Business and Professional Communication Quarterly is the only refereed journal devoted to research that advances the teaching of communication in the workplace. The journal aims to present the many interdisciplinary, international, and organizational perspectives that characterize the field and specifically to publish research that advances knowledge about business and professional communication pedagogy and praxis in both academic and workplace settings, including technical and scientific communication, rhetoric, program design and assessment, the impact of technology, sustainability, global and multicultural issues, nonprofit communication, and best practices. As an interdisciplinary journal, BPCQ welcomes manuscripts that address a variety of theoretical, applied, and practical approaches and topics in the teaching and praxis of business, corporate, organizational, professional, or technical communication, including qualitative and quantitative research on classroom teaching or assessment, case studies of specific classroom techniques, reports on strategies for program development, innovative assignments or methodologies, and reviews of scholarship relevant to business and professional communication pedagogy. BPCQ especially welcomes manuscripts that address the principles of SoTL (scholarship of teaching and learning). BPCQ also publishes articles on a particular theme, for which a call may be announced on the ABC website: http://www.businesscommunication.org. Information on submitting book reviews can be found at http://www.montclair.edu/cwe/bcq