通过完善生产、金融和销售体系,加快农业创业

A. Laila, L. D. Cahyanti, U. Etica, N. Trisnaningrum
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引用次数: 0

摘要

由于毕业生失业率上升,印尼达鲁萨兰国贡托尔大学提供了一个加强农业部门初创企业创业精神的方案。为了实现这一目标,创建了一个社区赋权计划,该计划包括四个战略层面,即:1)评估;2)培训;3)指导;4)监测与评价。该项目应用于园艺生产、水产养殖、畜牧、农用工业等子行业的8家创业企业。评估分析得出创业培训计划的三个主要目标:1)生产改善;2)发展金融体系,3)扩大营销网络。6个月后,社区赋权项目通过不同的技术实施方法改善了可接受的和有利可图的生产。为了建立财务系统,每个小组通过微软excel程序模板记录财务数据,并根据现有信息和有根据的预测制定战略计划。此外,每个业务部门都必须精通网站运营和社交媒体账户,以开发营销网络。总体评价表明,该项目可以逐步提高企业主/企业家的技能。良好的创业技能教育可以推动中小型企业的可持续业绩和增长。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Acceleration of starts up business in agriculture through improvement of production, financial and marketing system
Due to increased unemployment among graduates, the University of Darussalam Gontor-Indonesia provided a program for strengthening entrepreneurship in start-up businesses in the agricultural sector. To achieve this objective, a community empowerment program was created that includes four strategic levels namely, 1) assessment; 2) training; 3) mentoring; and 4) monitoring and evaluation. This program was applied to 8 start-up businesses in sub sectors such as horticulture production, aquaculture, livestock, and agro-industrial. Assessment analysis resulted in three main targets on the entrepreneurship training program including 1) improvement of production; 2) development of a financial system, and 3) expansion of the marketing network. After 6 months, the community empowerment program improved acceptable and profitable production through different technology implementation methods. To build financial systems, every group recorded financial data through a Microsoft excel program template, and created a strategic plan based on present information and educated projections. Furthermore, every business unit had to be proficient in operating the website and with social media accounts for developing marketing network. General evaluation confirmed that this program could gradually enhance the skills of business owners/entrepreneurs. Good education in entrepreneurial skills in start-up businesses could drive sustainable performance and growth small-medium enterprises.
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