{"title":"候选人性别和种族的交集:选民如何回应拉丁裔的竞选信息","authors":"Martina Santia, Nichole M. Bauer","doi":"10.1177/19401612211072697","DOIUrl":null,"url":null,"abstract":"Despite the recent surge of women of color in elected political office in the U.S., the representation of Latinas is strikingly low. Past research offers unclear conclusions as to whether Latina political candidates face biases due to the intersection of their identities as women and as ethnic minorities, and how Latinas can navigate such biases. In this study, we identify how Latinas draw on their intersectional identities as both women and ethnic minorities to develop strategic campaign messages and how voters respond to such messages. Through an analysis of campaign advertising data and an original survey experiment, we show that Latina candidates do not face an automatic disadvantage based in gender and ethnic biases, but they can benefit from the intersection of these two identities, especially among female minority voters. These results are consequential because they offer insights into how to improve the descriptive and substantive representation of marginalized groups in the U.S.","PeriodicalId":47605,"journal":{"name":"International Journal of Press-Politics","volume":"28 1","pages":"975 - 994"},"PeriodicalIF":4.1000,"publicationDate":"2022-01-10","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"4","resultStr":"{\"title\":\"The Intersection of Candidate Gender and Ethnicity: How Voters Respond to Campaign Messages from Latinas\",\"authors\":\"Martina Santia, Nichole M. Bauer\",\"doi\":\"10.1177/19401612211072697\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"Despite the recent surge of women of color in elected political office in the U.S., the representation of Latinas is strikingly low. Past research offers unclear conclusions as to whether Latina political candidates face biases due to the intersection of their identities as women and as ethnic minorities, and how Latinas can navigate such biases. In this study, we identify how Latinas draw on their intersectional identities as both women and ethnic minorities to develop strategic campaign messages and how voters respond to such messages. Through an analysis of campaign advertising data and an original survey experiment, we show that Latina candidates do not face an automatic disadvantage based in gender and ethnic biases, but they can benefit from the intersection of these two identities, especially among female minority voters. These results are consequential because they offer insights into how to improve the descriptive and substantive representation of marginalized groups in the U.S.\",\"PeriodicalId\":47605,\"journal\":{\"name\":\"International Journal of Press-Politics\",\"volume\":\"28 1\",\"pages\":\"975 - 994\"},\"PeriodicalIF\":4.1000,\"publicationDate\":\"2022-01-10\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"4\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"International Journal of Press-Politics\",\"FirstCategoryId\":\"90\",\"ListUrlMain\":\"https://doi.org/10.1177/19401612211072697\",\"RegionNum\":1,\"RegionCategory\":\"社会学\",\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"Q1\",\"JCRName\":\"COMMUNICATION\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"International Journal of Press-Politics","FirstCategoryId":"90","ListUrlMain":"https://doi.org/10.1177/19401612211072697","RegionNum":1,"RegionCategory":"社会学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q1","JCRName":"COMMUNICATION","Score":null,"Total":0}
The Intersection of Candidate Gender and Ethnicity: How Voters Respond to Campaign Messages from Latinas
Despite the recent surge of women of color in elected political office in the U.S., the representation of Latinas is strikingly low. Past research offers unclear conclusions as to whether Latina political candidates face biases due to the intersection of their identities as women and as ethnic minorities, and how Latinas can navigate such biases. In this study, we identify how Latinas draw on their intersectional identities as both women and ethnic minorities to develop strategic campaign messages and how voters respond to such messages. Through an analysis of campaign advertising data and an original survey experiment, we show that Latina candidates do not face an automatic disadvantage based in gender and ethnic biases, but they can benefit from the intersection of these two identities, especially among female minority voters. These results are consequential because they offer insights into how to improve the descriptive and substantive representation of marginalized groups in the U.S.
期刊介绍:
The International Journal of Press/Politics is an interdisciplinary journal for the analysis and discussion of the role of the press and politics in a globalized world. The Journal is interested in theoretical and empirical research on the linkages between the news media and political processes and actors. Special attention is given to the following subjects: the press and political institutions (e.g. the state, government, political parties, social movements, unions, interest groups, business), the politics of media coverage of social and cultural issues (e.g. race, language, health, environment, gender, nationhood, migration, labor), the dynamics and effects of political communication.