用稳健的多方推荐系统管理数字平台

IF 5.9 2区 管理学 Q1 COMPUTER SCIENCE, INFORMATION SYSTEMS
Onkar Malgonde, He Zhang, B. Padmanabhan, M. Limayem
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引用次数: 0

摘要

摘要数字平台已经取代了大多数行业的传统市场,并协调了我们生活中的社会经济方面。我们解决了随着平台一侧代理数量的增加而产生的负面直接副网络效应的问题。负面影响如果得不到解决,就会形成一个积极的恶性循环,给平台带来不希望的长期后果。解决负面影响需要动态的解决机制,以适应不断变化的平台环境。推荐系统文献提出了多方面推荐系统(MSR),作为平台上许多问题的动态解决方案。然而,目前最先进的MSR在预测药物选择时没有考虑不确定性,导致疗效有限。我们提出了一个鲁棒的多方推荐系统,该系统考虑了代理选择中的估计误差,以解决这一问题。基于代理的模型——拼车和教育平台——的广泛实验为强大的MSR解决负面影响的有效性和可推广性提供了支持。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Managing Digital Platforms with Robust Multi-Sided Recommender Systems
ABSTRACT Digital platforms have replaced traditional markets in most industries and orchestrate socioeconomic aspects of our lives. We address the problem of negative direct side network effects that arise with an increased number of agents on one side of the platform. Negative effects, if unaddressed, lead to undesired long-term consequences for the platform by developing a positive vicious cycle. Addressing negative effects require dynamic solution mechanisms that adapt to the changing landscape of platforms. The recommender systems literature has proposed multi-sided recommender systems (MSR) as a dynamic solution to many problems on platforms. However, current state-of-the-art MSRs do not consider uncertainty in predicting agents’ choices, resulting in limited efficacy. We present a robust multi-sided recommender system that considers estimation errors in agents’ choice to address this concern. Extensive experiments with agent-based models—ride-pooling and education platform—provide support for the efficacy and generalizability of the robust MSR to address negative effects.
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来源期刊
Journal of Management Information Systems
Journal of Management Information Systems 工程技术-计算机:信息系统
CiteScore
10.20
自引率
13.00%
发文量
34
审稿时长
6 months
期刊介绍: Journal of Management Information Systems is a widely recognized forum for the presentation of research that advances the practice and understanding of organizational information systems. It serves those investigating new modes of information delivery and the changing landscape of information policy making, as well as practitioners and executives managing the information resource.
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