美国在COVID-19避难所订单期间媒体来源使用的地理差异

A. Fortner, Kristina E. Gibson, A. Lamm
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引用次数: 0

摘要

美国的新闻获取模式可能影响了COVID-19信息大流行中错误信息的传播,强调了在危机期间进行有针对性的沟通以提高卫生素养的必要性。本研究运用意义构建理论探讨了美国居民在COVID-19避难所下订单期间的信息寻求行为。本研究的目的是确定美国居民获取COVID-19信息的媒体渠道,并确定获取渠道是否因地理区域而异。一项针对18岁以上美国居民的代表性调查(N = 1048)显示,主流媒体使用最多的是国内政府媒体。东北部和西部居民比南部和中西部居民更频繁地使用所有主流媒体。卡方检验表明,地区新闻获取差异显著,揭示了信息寻求行为的不一致性。研究结果表明,影响食品和人类健康的危机传播计划必须考虑美国居民的区域信息寻求行为,以有效地向目标受众提供相关信息。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
U.S. Geographic Differences in Media Source Use During COVID-19 Shelter in Place Orders
United States news access patterns may have influenced distribution of misinformation in the COVID-19 infodemic, emphasizing the necessity of targeted communication to increase health literacy during a crisis. This study used sense-making theory to explore information-seeking behaviors of U.S. residents during COVID-19 shelter in place orders. This purpose of this study was to identify media outlets used by U.S. residents to access COVID-19 information and determine if access differed according to geographic region. A representative survey of U.S. residents aged 18 or older (N = 1,048) revealed the mainstream media outlets used most were domestic government-based sources. Northeastern and Western residents used all mainstream media outlets more frequently than Southern or Midwestern residents. Chi-square tests determined the regional news-access differences were significant, revealing inconsistencies in information-seeking behaviors. The findings suggest crisis communication plans that affect food and human health must consider regional information-seeking behaviors of U.S. residents to effectively reach target audiences with pertinent information.
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