揭示竞争情报的价值：协调沟通与附加值

IF 0.9 Q4 BUSINESS

Journal of Intelligence Studies in Business Pub Date : 2023-05-21 DOI:10.37380/jisib.v13i1.987

A. Cekuls

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引用次数: 0

摘要

近年来，CI的几个方面受到了广泛的关注，这些方面影响着组织的决策和竞争优势的获取。组织必须利用数据、人工智能(AI)和社会资本来增强其竞争情报流程。社交媒体数据、人工智能和机器学习、大数据分析、动态能力和组织内部社会资本都在推动战略决策和改善客户体验方面发挥着重要作用。通过有效地集成这些元素，组织可以获得有价值的见解，降低风险，并保持领先于竞争对手。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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Unveiling the Value of Competitive Intelligence: Coordinated Communication and Added Value

Recently, a lot of attention has been paid to several aspects of CI, which influence the decision-making of organizations and the acquisition of competitive advantages. Organizations must leverage data, artificial intelligence (AI), and social capital to enhance their competitive intelligence processes. Social media data, AI and machine learning, big data analytics, dynamic capabilities, and intraorganizational social capital all play significant roles in driving strategic decision-making and improving customer experiences. By integrating these elements effectively, organizations can gain valuable insights, mitigate risks, and stay ahead of the competition.

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来源期刊

Journal of Intelligence Studies in Business BUSINESS-

CiteScore

2.00

自引率

11.10%

发文量

审稿时长

8 weeks

期刊介绍： The Journal of Intelligence Studies in Business (JISIB) is a double blinded peer reviewed open access journal published by Halmstad University, Sweden. Its mission is to help facilitate and publish original research, conference proceedings and book reviews. The journal includes articles within areas such as Competitive Intelligence, Business Intelligence, Market Intelligence, Scientific and Technical Intelligence, Collective Intelligence and Geo-economics. This means that the journal has a managerial as well as an applied technical side (Information Systems), as these are now well integrated in real life Business Intelligence solutions. By focusing on business applications the journal do not compete directly with journals of Library Sciences or State or Military Intelligence Studies. Topics within the selected study areas should show clear practical implications.