用户体验与个性化在基于批评的会话推荐中的作用

IF 2.6 4区 计算机科学 Q2 COMPUTER SCIENCE, INFORMATION SYSTEMS
Arpit Rana, S. Sanner, Mohamed Reda Bouadjenek, Ron Dicarlantonio, Gary Farmaner
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引用次数: 1

摘要

批评——用户对属性值提出定向偏好——历来是一种非常流行的会话推荐方法。然而,随着目录和项目属性的不断扩大,以批评的形式表达所有约束和偏好变得越来越困难和耗时。在批评失败的情况下,这会更加令人困惑:当系统对用户的批评没有返回匹配的项目时。为此,将基于批评的对话系统与个性化推荐组件相结合,以捕捉隐含的用户偏好,从而减轻用户提供明确批评的负担,这一点似乎很重要。为了检验这种个性化对评论的影响,本文报告了一项由228名参与者参与的用户研究,以了解两种不同推荐算法的用户评论行为:(i)非个性化,推荐与用户评论一致的任何项目;以及(ii)个性化,在用户评论之上利用用户过去的偏好。在这项研究中,我们要求用户在每一轮对话中从价格、美食、类别和距离等方面对推荐的餐厅进行批评,以找到他们认为最适合特定场景的餐厅。我们观察到,非个性化推荐会导致更多的评论互动,更严重的评论失败,总体上用户有更多的时间表达他们的偏好,以及更长的对话框来找到他们感兴趣的项目。我们还观察到,非个性化用户对系统的性能不太满意。他们发现,与个性化的建议相比,它的建议不那么相关,更出人意料,而且同样多样化和令人惊讶。我们的用户研究结果强调了进一步研究个性化和评论这两个互补组成部分的必要性,以在未来基于评论的会话推荐系统中实现最佳的整体用户体验。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
User Experience and The Role of Personalization in Critiquing-Based Conversational Recommendation
Critiquing — where users propose directional preferences to attribute values — has historically been a highly popular method for conversational recommendation. However, with the growing size of catalogs and item attributes, it becomes increasingly difficult and time-consuming to express all of one’s constraints and preferences in the form of critiquing. It is found to be even more confusing in case of critiquing failures: when the system returns no matching items in response to user critiques. To this end, it would seem important to combine a critiquing-based conversational system with a personalized recommendation component to capture implicit user preferences and thus reduce the user’s burden of providing explicit critiques. To examine the impact of such personalization on critiquing, this paper reports on a user study with 228 participants to understand user critiquing behavior for two different recommendation algorithms: (i) non-personalized, that recommends any item consistent with the user critiques; and (ii) personalized, which leverages a user’s past preferences on top of user critiques. In the study, we ask users to find a restaurant that they think is the most suitable to a given scenario by critiquing the recommended restaurants at each round of the conversation on the dimensions of price, cuisine, category, and distance. We observe that the non-personalized recommender leads to more critiquing interactions, more severe critiquing failures, overall more time for users to express their preferences, and longer dialogs to find their item of interest. We also observe that non-personalized users were less satisfied with the system’s performance. They find its recommendations less relevant, more unexpected, and somewhat equally diverse and surprising than those of personalized ones. The results of our user study highlight an imperative for further research on the integration of the two complementary components of personalization and critiquing to achieve the best overall user experience in future critiquing-based conversational recommender systems.
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来源期刊
ACM Transactions on the Web
ACM Transactions on the Web 工程技术-计算机:软件工程
CiteScore
4.90
自引率
0.00%
发文量
26
审稿时长
7.5 months
期刊介绍: Transactions on the Web (TWEB) is a journal publishing refereed articles reporting the results of research on Web content, applications, use, and related enabling technologies. Topics in the scope of TWEB include but are not limited to the following: Browsers and Web Interfaces; Electronic Commerce; Electronic Publishing; Hypertext and Hypermedia; Semantic Web; Web Engineering; Web Services; and Service-Oriented Computing XML. In addition, papers addressing the intersection of the following broader technologies with the Web are also in scope: Accessibility; Business Services Education; Knowledge Management and Representation; Mobility and pervasive computing; Performance and scalability; Recommender systems; Searching, Indexing, Classification, Retrieval and Querying, Data Mining and Analysis; Security and Privacy; and User Interfaces. Papers discussing specific Web technologies, applications, content generation and management and use are within scope. Also, papers describing novel applications of the web as well as papers on the underlying technologies are welcome.
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