Households’ willingness to adopt solar energy for business use in Uganda

Purpose The adoption of solar energy by households is an important avenue of protecting the environment and enabling energy access in rural areas, especially in developing countries like Uganda, where energy access is low. Therefore, this study aims to investigate the factors that influence the households’ willingness to adopt solar photovoltaic (PV) energy and how soon the households are willing to adopt solar PV energy for business use in Uganda. Design/methodology/approach Heckman’s two-step selection model was used to determine the willingness and urgency of adopting solar PV energy for business use in selected districts in Eastern Uganda. The respondents were selected purposively at the household level at a given point in time. Findings Results show that sex, household head estimated income, mode of acquisition and repayment terms of solar technology positively influence both willingness and urgency to adopt solar energy for business use in households. However, financial disclosure only influences willingness to adopt solar. Then, age and energy need only significantly influence how soon the household is willing to adopt solar PV energy for business use. Research limitations/implications This study’s findings essentially apply to the individual factors that determine the willingness and urgency to adopt solar PV energy for business use by households. Hence, further research is needed to understand the external and industrial factors which could strengthen the predictive potential of the elements in this study. Practical implications This study underscores the need for regulatory enforcement on the supply and usage of quality, reliable and affordable solar equipment which are suitable for business use. Also, the need to promote and finance the usage of solar PV as a green energy source for household businesses has been emphasized. Originality/value The study simultaneously examines the willingness and urgency to adopt solar PV energy for household business purposes using Heckman’s two-step selection model. This has hitherto remained unknown empirically.